Mission Statement

At Tigerlily, we are inspired by the Australian spirit for fun, freedom and adventure.

Tigerlily is the only swim, occasion and resortwear brand that offers a complete holiday wardrobe designed with artistry for an adventure-seeker who lives for fun and freedom in an era where investing into experiences takes priority over all else.

Our mission is to create the ultimate occasion, swim and holiday wardrobe for our customers; inspiring them to celebrate life and live in the moment.

Our Values


We feel empowered and empower others. Because optimism awakens confidence and confidence seizes & creates opportunities.


We dream big, with a playful mentality and have fun. This speaks to our heart, mind and attitude, Inspiring ourselves and others to explore and discover new experiences.


We consistently exercise respect for each other, our supply chain, customers and the planet ensuring our customers can take comfort in the knowledge that our behavior treats people and the planet well.

Our Mission